Meet Julia Shantal Aw (formerly known as Juliana) – Founder of Style and Beauty Experts

The Founder

Julia Aw is the Founder and certified STYLE & High Performance COACH for Style & Beauty Experts. She uses her professional background to help her clients make a positive first (and ongoing) impression, while also expressing their unique personality.

Whether her clients are professionals, creative types, business owners or stay-at-home Moms she understand that fashion is all about self-expression and that the best in fashion brings out the best in ourselves. She also believes in helping her clients to stretch their dollars by investing in classic pieces that can be worn season after season!

Currently, Julia provides corporate grooming training for DBS and OCBC and has conducted training at Raffles Town Club, Orchid Country Club, Tanglin Club, American Club, Weatherford, Changi Hospital, Singapore General Hospital, Cedar’s Girls School, Nanyang Primary School etc. As an independent Makeup Artist, her makeup artistry has appeared on the covers of I-Weekly and also Singapore Women’s Weekly Magazine for Great Women of our Time. She’s also the Chief Beauty Trainer for Mary Kay Singapore.

In 2010, Julia had the honor to work with Singapore Women’s Weekly Magazine and did the makeup for Irene Ang (Owner of Fly Entertainment), Merry Riana (Author, Multi-millionaire, top financial planner in Singapore), Norma Sit (Author for Gorgeous, Sexy, Rich and 2010 Singapore Women’s Weekly Great Women of our Time Judge), Denise Phua (MP & Principal of Pathlight), Amy Cheng (local celebrity), Elaine Ng (Deputy Director in Nursing for Changi Hospital), and Tara Barker (Editor of Singapore Women’s Weekly).

(Taken in 2013)

About Style and Beauty Experts (We are MOE registered vendor and Skillsfuture accredited.)

Style & Beauty Experts conducts grooming workshops for corporate clients such as DBS Bank, Citibank, OCBC, KPMG, Singapore Customs, CPF etc.

Their focus is on enriching women’s lives, raising their self-esteem and build confidence, and helping customers to look good. Suitable for all occasions, for example, Dinner and Dance makeup, makeup for bridesmaid and brides, Christmas party makeup. The trainers are well-trained makeup artists.

Their inspiring and highly interactive sessions are conducted in a supportive and enjoyable manner which makes it more memorable. Whether it is a one-to-one coaching consultation, or an intimate group workshop, all of their sessions are tailored to focus on their customers’ particular challenges and objectives.

In Style & Beauty Experts, we have a menu of services that we tailor make for each client. These include:

– Pampering lunch time or evening mini makeovers session for your friends or staff/colleagues

– Personal / Group Makeup workshop

– Wardrobe Reorganisation Styling Session

– Image and Grooming Workshops for Schools & Corporations

– Professional Makeup Training Programmes for Aspiring Artisans

– Others – Personal development & motivation courses

All of our staff are dedicated to the art of makeup and offering lessons by appointment. Our highly skilled artists undergo a rigorous certification process.

Julia is also recently featured in DSAS website -

Our company’s portfolio

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